Tag Archive for 'DEMO'

Asankya at DEMO

I’ve been hesitant to post this but what the heck. I’m going to withhold any commentary and just let you watch the video. Asankya was the only other Georgia company at DEMO 2008 along with iVideosongs. Like I mentioned in that post, I think the iVideosongs presentation was very well done. Readers - feel free to compare and contrast the two presentation styles in the comments. Video below and on the DEMO site.

Learn To Play Songs With iVideosongs

Here is another story of an Atlanta company that I’ve never heard of. Seriously, there is a lot of stuff going on in Atlanta. I haven’t had a chance to talk to anyone at iVideosongs yet but I thought I’d piece together some information for Bilgistic readers.

iVideosongs is an Alpharetta, Georgia based startup which recently had a presentation at the DEMO show. The service provides a video based medium for individuals to learn how to play popular songs. Most of the lessons that iVideosongs has are centered around an acoustic guitar. There do seem to be some lessons for the drums, electric guitar, piano, and even a few for the banjo! From what I can tell though, there really isn’t a reason why this couldn’t be expanded to other instruments. Although as a cello player (I haven’t touched one in years though), I’m not sure if video instruction would work for me. But it sure would be interesting to be taught (even if only by video) a song by someone like Yo-Yo Ma or Itzhak Perlman (for the violin, not cello). I can definitely see the value for musicians who are a lot more serious about playing music than I am.

The big question though is are musicians going to be willing to pay for video instruction from a site like this. Pricing seems to be around the $5-10 range. Is that a price point that makes this attractive to folks? Only if these tutorials are that much better than buying sheet music (which, I think, are cheaper than this price point - but I haven’t bought sheet music in decades, so I don’t know). But based on some of the comments from the iVideosongs blog (assuming at least a portion aren’t friends/family of the company founders), these guys might be onto something.

This is especially true since I don’t know of anyone offhand doing this although the DEMO site mentions competitors Now Play It and Workshop Live. Note that Now Play It is apparently England based since their prices range from £1.99 to £3.99. On the other hand, Workshop Live is based in Pittsfield, MA and appear to have just done a new funding round (which hasn’t apparently been announced).

Watch the video below (if you’re reading this in a feedreader, you may need to link to the site to see the video) for the presentation that iVideosongs CEO Tim Huffman did at DEMO. Pretty well executed and having John Oates (of Hall & Oates fame) for the wrap up was definitely a winner.